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Maui PPC Services Make Money

How Jake turned $241.13 into $7,836.62 in 30 days.

We’re going to show you how we were able to make $7,836.62 in sales with only $241.13 in ads, right here on Maui. We’re going to go over the details to show you how to set up a similar Maui PPC program for yourself. If you have any questions or if you would like some help with setting up a PPC program for your website, please reach out to us at any time.

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Maui PPC Services are one of our most popular offerings. The reason why is that we are able to bring our clients a TREMENDOUS ROI in a relatively short amount of time. A good PPC campaign can take a while to setup and optimize but once it is tuned the money can come pouring in, very quickly. In this article we will take you through one of our paid advertising campaigns and go over the details about what we did to optimize it and as well as a peek at how much money it’s made in the last 30 days.

What is CTR and why is it an important part of Maui PPC?

Click Through Rating (CTR) is a crucial part of keeping the overall cost down for your paid advertising. Essentially what this metric shows is out of how many people saw it, how many have clicked on your add. As a general rule the higher this number the lower you will have to bid for each click.

What is Average CPC and why is it an important part of Maui PPC?

The average CPC is how much you’ve paid for each click. On this example, you’ll see that the maximum bidding of these keywords is set between $0.75 and $0.85 cents per click. However, when you look at the Average CPC you can see that we are actually getting clicks for between $0.34 and $0.53 per click. This low cost is directly related to the high CTR number and is something that you should continue to pay attention to as you optimize your campaign.

What is the Cost and why is it an important part of Maui PPC?

This column shows how much we’ve spent on this campaign during the last 30 days. You will see that we have not spent that much, the total that was spent on this campaign over the last 30 days was only $241.13. The reason why we did not spend more is that these are niche keywords and we have already essentially bought out all of the space that’s available. We actually had it set to spend over $500 but there was not enough traffic for us to spend that entire amount (unfortunately!).

What are the Conversions and why is it an important part of Maui PPC?

The conversions are the number of sales that have been made during this period. You can see that some of the keyword phrases had better numbers than others but they all are extremely profitable.

What is the Cost per Conversion and why is it an important part of Maui PPC?

The cost per conversion is a critical statistic for any PPC campaign because it shows you how much money you are putting out for each sale. You can see that the average cost per conversion is between $0.86 and $2.42. When you take into consideration that the product we are selling is over $100 it becomes very clear that our client is very happy with our services. If your marketing cost was averaging less than 3% you would be too!

What is the Conversion Rate and why is it an important part of Maui PPC?

The conversion rate is the main an online marketer will look at to determine “How Good” a website is. Essentially what this shows you is the percentage of people who come to your site that buy something. If this number is low you can look at tuning up the site, or there could be an issue with the quality of the traffic. This is a part of the chart that you can and should be actively in control over.

What is the Conversion Value and why is it an important part of Maui PPC?

The conversion value is the main statistic that people want to see when they are trying to see how effective a PPC campaign has been. In this case, we were able to generate $7,836.62 in sales for our client over the last 30 days. With a total spend of less than $250 you could see why this client is eager to ramp up their PPC campaign for the coming year!

If you are interested in having us setup a Maui PPC campaign for you we would be happy to do so. In order to get started we will need to meet with you to learn more about your business so we can tailor your campaign for the highest return on investment possible.

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